Content marketing is an essential aspect of modern business promotion and advertising. It involves creating and distributing valuable, relevant, and consistent content to attract and retain a defined audience. However, to be effective, content marketing must target the right audience. The target audience is the group of people who are most likely to be interested…
Knowing what content marketing tools to wield without wasting tons of time on flops or simply learning over complicated software is a pitfall marketers should avoid when possible. I am including some good resources for you when it comes to this. The first includes a great list to get you started. The rest include some…
I know, I know. We don’t typically take into consideration what’s best for our customers. We want to know what’s in it for us, the business owner, right? I hope not. That’s the quickest way I know to lose your customers and go out of business. If you want to take your shingle DOWN, keep…