SSL stands for Secure Socket Layer. It is a special communication protocol that protects the information being transmitted across the web. It creates a secure connection between a person’s web browser and the server of the company they are interacting with, so all communication between the two is kept private and secure, safe from eavesdropping, and cannot…
How to Hack YouTube SEO When you think of SEO, you probably think of Google. It’s easy to understand why. Google is the most powerful search engine, period. But that doesn’t mean it’s the only search engine. Even though no search engine matches the sheer size of Google, there are some that rival Google’s usefulness….
Mobile marketing isn’t new, and it isn’t going away. All the studies indicate that mobile is taking over, so as a web designer offering web design services in Georgetown, Texas, to business owners and political campaigns I feel compelled to keep up with what’s happening when it comes to designing trends. If you are one…
When it comes to social media everyone seems to have something to say. I guess that’s why we call it social; it stirs the pot, so to speak. Below are some prevailing thoughts on the matter from various viewpoints. One thing is for sure, your business, in Georgetown or elsewhere, needs to have a social…
Knowing what content marketing tools to wield without wasting tons of time on flops or simply learning over complicated software is a pitfall marketers should avoid when possible. I am including some good resources for you when it comes to this. The first includes a great list to get you started. The rest include some…
When it comes to measuring the ROI on a press release many people are completely stumped, especially when it comes to online only press releases. It’s important to get the news out there and read, but it would also be nice to be able to improve as you go along, and metrics are the best…
According to columnist Pratik Dholakiya the four pillars of the future of SEO are as follows: RankBrain Accelerated Mobile Pages (AMP) The Knowledge Graph & rich answers Real-time, integrated penalty filters His conclusion concerning the future of search engine optimization is: “It is clear that Google will focus on machine learning, understanding of semantics, connections…
I know, I know. We don’t typically take into consideration what’s best for our customers. We want to know what’s in it for us, the business owner, right? I hope not. That’s the quickest way I know to lose your customers and go out of business. If you want to take your shingle DOWN, keep…
Search engine marketing is part science, part math, part elbow grease with a little bit of pixie dust. Oh, and good timing. So, no biggie, we can totally do this, right? Honestly, we can. Especially on a local based keywords. This means you can improve your chances of ranking for your local Georgetown, Texas, or…
Understanding The Press Release Format It is essential that you know the right press release format because this will help ensure that everything people needed to know about your product, service or event, will be included. When they have all the information they need, people are more likely to understand what you are trying to…