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How to bring the social back in your brand’s social media marketing efforts

When it comes to social media everyone seems to have something to say. I guess that’s why we call it social; it stirs the pot, so to speak. Below are some prevailing thoughts on the matter from various viewpoints. One thing is for sure, your business, in Georgetown or elsewhere, needs to have a social presence. How you proceed and regulate that can be challenging to say the least, but it’s important to stop and think about how all of this fits together with your goals as a company first.

Hope these thoughts help you get focused and thinking about the direction your business should be heading when it comes to these types of sites.

How to bring the social back in your brand’s social media marketing efforts

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Social media and the declining standard of debate

As Britain lurches shakily towards the European Union exit door, the country’s most senior diplomatic figure, the foreign minister Boris Johnson, has once again been caught using decidedly undiplomatic language. London’s former mayor has a formidable record of resorting to insulting jibes.  In a 2007 newspaper article, he described Hillary Clinton as having “dyed blonde hair and pouty lips, and a steely blue stare, like a sadistic nurse in a mental hospital”. Last year, he w…
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Essay: It takes more than social media to make a social movement

President Donald Trump may have used the power of social media to make his way into the White House, but now social media networks are showing that muscle can work for his opposition, too. On Jan. 21, at least a million marchers came to Washington — sparked by a Facebook post from one woman with no history of activism. Last weekend, the Internet exploded again in discussion about Trump’s travel suspension order, and many used social media to get together and protest the decision. Twitter said …
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